I Became a Food Developer in Another World - Chapter 31



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The scene of Evan reviewing Coke Zero was broadcast simultaneously through crystal balls placed in bars across the empire.

─… … It tastes good and doesn’t make you fat, so I use it often.

And, Evan’s Zero Coke review was a huge hit.

“You’re saying you won’t gain weight?”

“This is a miracle! How could such a magical drink come out!”

“Ah! Is this the White Tower after all?”

In an empire where the perception of dieting was being re-evaluated, Evan’s statement that “it doesn’t make you fat” caused a huge stir.

“Where can I buy Zero Coke?”

“Father, please bring Zero Coke to our territory too!”

Young-ae, who was in the midst of dieting for beauty purposes, started looking for Zero Coke.

“Zero Coke! I’d like to order a Zero Coke!”

“Vicky, our company comes first!”

After seeing Evan’s review, the merchants of each territory flocked to the White Tower and ordered Zero Coke.

“Wow, the order quantity has already exceeded 10,000 bottles!”

Aria couldn’t help but be surprised by the explosive increase in orders.

Just by sending out one review, it had a huge promotional effect.

It was a world of difference from the time before when they had to go out and introduce products to the nobility.

Of course, many people who actually drank Zero Coke were disappointed that it tasted bland compared to cola, but the advantage of not making you gain weight made even that reaction seem trivial.

Zero Coke sold like hotcakes during its first few days on the market, so much so that people even called it a boom.

The crowds continued to gather until late at night, so much so that the security forces had to forcibly disperse the citizens.

But this unstoppable popularity of Zero Coke didn’t last long.

“Senior, the other top guys are spreading rumors about Zero Coke.”

“Rumor?”

“I guess they’re trying to incite the nobles by saying it’s ridiculous that cola doesn’t make you fat.”

Aria frowned, as if she was dumbfounded.

Having also participated in the production of Coke Zero, she knew that Coke Zero did not contain sugar.

However, competitors were spreading propaganda that the very fact that Coke Zero contained no sugar was a lie.

It was a wild claim without any evidence, but surprisingly, it was accepted well by the people of the empire.

That’s because the technology to extract sweetness without sugar doesn’t exist in this world.

Artificial sweeteners were such a revolutionary technology. But I wasn’t particularly surprised by Aria’s words.

I kind of expected something like this to happen.

How many urban legends were there when Zero Coke was first introduced in a previous life?

You get cancer, gain weight, your blood sugar goes up, etc.

Although this was largely a misconception, people accepted it as truth.

It might have been the same in my previous life when science was advanced, but in this world, I could have done more, not less.

As expected, doubts about Zero Coke began to sprout among the people of the empire as well.

“You said Yuri-nim made it, but is it possible for it to taste sweet without adding sugar?”

“Sugar is sugar, but I can’t believe that it doesn’t make me fat.”

“But it’s called the White Tower, so how could it be that it lied?”

It was only at the level of suspicion because of the image that White Tower had built up over time, otherwise, no one would have believed in Zero Cola.

Meanwhile, competing companies, taking advantage of this atmosphere, continued to instigate and fabricate rumors about Zero Coke.

There were so many childish horror stories, from stories about people losing their hair after drinking Zero Coke to stories about people having a bad night’s sleep.

“Senior, are you going to just sit there and do this?”

“What if I don’t stay still?”

“Well, we should go and ask them about it thoroughly.”

“Leave it alone, it’s not worth responding to.”

Aria was grumbling as if she was still angry, but I didn’t really care.

There was no need to respond to each and every rumor.

There was no use saying no since he had made up his mind and was pushing ahead.

In the first place, why do we have to explain ourselves to those guys?

What mattered was not our competitors, but the people of the empire who would buy our stuff.

If you have to explain, you have to do it to the people of the empire, there is no reason to do it to a competitor.

And I already knew of a similar precedent.

‘Devil Fruit Eating Show.’

In the past in England, tomatoes became notorious as the ‘devil fruit’ after a series of deaths occurred after people ate them.

The tomato’s notoriety even reached the United States, where one man declared that he would eat the tomato in front of a crowd.

It is said that people from all over the country flocked to see the man who said he would eat the ‘Devil Fruit’, which was said to kill those who ate it.

Even the doctor said the man was going to die, and people had even finished preparing for his funeral.

And the man showed off his crazy eating skills by eating 24 kg of tomatoes on the spot.

It was America’s first ‘mukbang’.

To clear up the misunderstanding about Zero Coke, putting on a show like that was the most effective.

Of course, I didn’t have to show it.

Because volunteers were supposed to come.

─The death penalty, the Marquis of Anis has arrived.

“Tell them to come in.”

Just then a volunteer arrived.

*

It wasn’t just those who opposed White Tower who raised suspicions about Zero Coke.

Whitetop’s claim that Zero Coke has no effect on weight was so groundbreaking.

Most nobles criticized the White Tower for being ‘over-hyped’ and ‘falsely advertised’.

Among them, ‘Anis Summernut’ was the one who criticized White Tower the most.

Anis Summernut, the eldest daughter of the Marquis of Summernut, was a trendsetter in high society.

Anis’s influence among the young nobles was so great that it could be said that a single word from her could change the fashion of the empire.

It was Anis who led the ‘Cola Diet’ that was popular in social circles until recently.

Anis, who had a great experience with the ‘cola diet’, also had a negative view of Coke Zero.

“There is no such thing as Zero Coke.”

“It doesn’t make sense that you can lose weight by drinking something so sweet.”

Anis’s words resonated with many and greatly contributed to amplifying the suspicions surrounding Zero Coke.

It was around that time that Anise received a call from the White Tower, the creator of Zero Coke.

[If you don’t believe me, would you like to come and test it yourself?]

If it had been this far, Anis would not have come looking for the White Tower.

Because he must have seen it as a ploy to buy himself off.

however.

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[If you can prove the correlation between Zero Cola and body weight, I will reward you with 1 million gold.]

‘!’

One million gold was a large sum of money that even Anis, the daughter of the Marquis, could not ignore.

Converted into cola, it was an amount equivalent to a whopping ’10 million glasses’.

Even if she couldn’t prove it, it wouldn’t harm Anis in any way.

Anis, who found the conditions completely unbelievable, visited the White Tower and asked again.

“Are you really going to give me 1 million gold if I just prove it?”

“Of course. Here’s the contract, please check it out.”

Anis carefully examined the contract the young wizard had given her with wide eyes.

‘I really do!’

Although Anis prided herself on her knowledge, she could not find any toxic clauses in the contract.

The offer of 1 million gold if only proof was provided was true.

Of course, it wasn’t without conditions.

“All experiments must be conducted within the confines of the ‘Crystal Ball’.”

“all right.”

“You must not leave the White Tower. If you agree, please sign.”

Anis signed the contract without a second thought.

The fact that her image was broadcast throughout the empire was something she welcomed.

It was after his appearance in the crystal ball that ‘Evan’, who had no name at all, rose to fame in the empire.

It was a contract where Anis had nothing to lose just by being able to raise their ‘recognition’.

“Then I hope you have a good time.”

The wizard, who had each taken a copy of the contract with Anis, left the reception room. And.

Woof.

The crystal ball embedded in the wall glowed blue, illuminating Anis.

The journey of Marquis Anis to obtain 1 million gold has begun.

*

The Imperial taverns have been bustling with people not only in the evenings but also during the day.

As soon as lunchtime came, people would gather in front of Sujeong-gu and be busy watching someone.

“Oh, that’s right, that’s right!”

“You don’t even lose your hair?”

Inside the crystal ball, a strikingly beautiful young woman was locked in a solitary cell, drinking only beverages all day long.

The Marquis of Anise.

The protagonist was the eldest daughter of the Marquis of Summonat, a family known for its high reputation even in the empire.

The tavern was crowded with people who had come to see the Marquis’s daughter, and the chicken sold like hotcakes.

Whether Zero Coke makes you fat or not was no longer a concern for the people of the empire.

The various experiments Anis performed were an interesting spectacle for them.

They boiled zero cola and regular drinks at the same time to test if there was sugar in them.

I also recorded my weight changes by changing the drink I ate with each meal.

Of course, to protect Youngae’s privacy, her weight was never revealed.

“… … Don’t you think you’ve lost some weight?”

“Really? It seems like you’re really into it.”

People could tell that Anis was losing weight just by looking at her appearance.

In addition, various ghost stories about Zero Cola were revealed to be false through Anis.

If you drink a lot, your hair will fall out, your skin will become dull, you will gain weight, etc.

The people of the empire could not find any side effects from Anis, who always appeared in front of the crystal ball with full makeup on.

*

In fact, the hype wasn’t the only reason Anis hated Coke Zero.

Another reason why Anis avoided Coke Zero was because it tasted bland compared to regular cola.

But as the experiment continued, Anis’ thoughts gradually changed.

‘…Why is this so delicious?’

The more I drank, the more the bitterness of Zero Coke turned into a clean taste, and the subtle taste of aspartame came across as a luxurious sweetness.

Rather, when I tried to drink regular cola, it was sticky and had a bitter aftertaste, making it difficult to drink.

“You didn’t like Zero Coke, did you?”

“It used to be like that, but I don’t think that’s the case now.”

Anis honestly admitted that she had been misunderstanding Zero Coke all along.

“Then, will you end the experiment here?”

“Yes, I was wrong.”

Anis turned her head toward the crystal ball.

“Everyone, Zero Coke doesn’t make you fat. You can drink it without worry.”

The Zero Cola experiment, which was conducted with a stake of 1 million gold, ended after 8 weeks.

And then, sales of Zero Coke began with Anise as the promotional model.

*

Coke Zero, which was proven through experiments to not cause weight gain, became a huge hit.

The merchants who had lost contact with each other suddenly began knocking on the door of the White Tower again.

“Isn’t Zero Coke better than Coke?”

“What are you talking about? Are you trying to fight me right now?”

It was compared to the existing strong player, Coke, and people were divided into those who liked Coke Zero and those who believed in Coke, and there was even a fight.

“Doesn’t cola make you fat?”

“I’d rather gain weight. Even God doesn’t drink Zero Coke.”

In the church, there was an argument among priests over whether Zero Coke was apostolic or not.

“… I figured out the secret. Mixing the two was the right answer.”

“I mix it in an 8 to 2 ratio and drink it. It’s not burdensome and tastes good!”

In some quarters, the bizarre trend of mixing the two has become a trend.

And so time passed and the first month’s sales of Zero Coke were revealed.

The members of Matap were frozen for a moment, facing the sales list.

“… …Senior, there’s something strange about the ball?”

“It’s not weird.”

“Eek!”

Net sales 11 million gold.

Everyone watching had their mouths wide open at the eye-popping amount of money.

Because it was a huge amount that was twice as much as the highest sales recorded by White Tower.

But the good news didn’t end there.

“Hey, Lord Tower! We’ve got a call from the Republic of Yuren! They want to buy some cola… …!”

It was Cola’s overseas expansion.

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