Money Likes Me Too - Chapter 95



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Episode 95.

Anyway, his mouth is open.

‘······ Consortium with the space sector······.’

The impact of that one word was enormous.

In the end, Elon Musk presented our cocoa’s new goal for 2018.

[ Cocoa US Corporation Establishes Space Division, Appoints SpaceX Former Division Head. ······ ‘Cocoa, Finally Getting Things Done?’ ]

[ Cocoa Labs, ‘There are many mountains to climb.’ ······ For now, we are only participating in the consortium, drawing the line. ]

It’s just a spin-off, but in reality it’s no different from a new company. Even if it’s not right away, it will be spun off someday.

In the end, not only Korea but also the United States was turned upside down.

– I’ve been talking about cocoa, cocoa for a while now, but what on earth is cocoa?

– This guy doesn’t know trends very well. Haven’t you tried CocoaTalk?

There was no reason for Elon to be this angry because of that one word. There were several reasons why it came to this.

First, the Super Bowl halftime commercial.

[ Without using KOKOA INEX, You cannot GO GO A NEXT step. ]

It opened with a provocative copy. The ad was viewed by over 100 million people.

What is Inex?

It is none other than ‘Director In Sangmu’.

This is a commercial version that was newly created as an app plugin and piloted in the US KakaoTalk based on a suggestion from John Lucken from AI Open.

It is a name that adds EX, an abbreviation for the English title ‘Executive’, which refers to the adult ‘in’. When pronounced in American English, it becomes ‘Inex’.

In a word, it is a chatbot service.

But it’s not just any chatbot.

This is something that has already been used extensively in Cocoa and has gone through detailed feedback. The first commercial build has been created and uploaded to CocoaTalk in the US.

Everyone who tried it praised it. Word of mouth spread like wildfire.

– CocoaTalk? Everyone, check out the AI ​​assistant plugin there. It’s so convenient. It almost writes reports for you.

– The past when we worked without Inex? I can’t imagine it anymore. If you just tell them how to do Excel charts, they’ll pull it out in less than a second. Were Koreans using this kind of thing first?

‘To be exact, it’s made only with cocoa.’

Anyone can quickly recognize a good thing.

Of course, there were many errors. It is still at a rudimentary level. Nevertheless, the business innovation brought about by Inex was called the ‘Inex Moment’ and was praised as a hero.

‘This is all I can do, but it’s not the end.’

John Luken assured.

‘The level of generative AI being prepared at AI Open is expected to be much higher.’

It’s the same story I heard the last time I first created Sangmu In.

‘I want it.’

I don’t know much about Transformers, but I know one thing. In Sangmu, there are two Transformers. But in AI Open, there are 12.

An astronomical amount of money was spent on stacking the Transformers doubles in Sangmu In. What if there were 12? It would cost six times more. My mouth suddenly watered.

‘When making Inex 2.0, increase the number of transformers to 24.’

So I gave the order. John Luken will take care of it.

by the way.

The popularity of Inex, which had been spreading under the surface, exploded into a megaton when it coincided with the Super Bowl halftime commercial. Elon put me on a plane, no, a spaceship.

Since it’s already exploded, I thought to myself, let it all burn up.

dripping,

A knock on the door woke me from my thoughts.

“Mr. Chairman.”

It was a long story.

“Come in, Representative Han.”

He came inside with a guilty expression on his face. He is the cause of all this.

“Go ahead.”

“What else do I have to say?”

Contrary to his words, his face is smiling.

“Ultimately, our US KakaoTalk market share has doubled from the previous 5%. At this rate, it seems like it will soon surpass Slick or WhatsApp Business.”

“It’s all thanks to that advertisement.”

I tried to be sarcastic once.

“sorry.”

He reacted immediately, but the smile remained the same.

Even though I rejected the halftime advertisement, Han Jang-soo eventually went ahead with the project. I had no choice but to accept it. However, I set a condition.

‘Advertising our flagship service doesn’t make sense. How much better can it be if it’s already doing well? Instead, create a commercial targeting our In Sangmu, or rather Inex, who are in the beta period.’

It was a desperate measure.

I chose Inex, which seemed to be the least effective. Since only 5% of people use CocoaTalk anyway, I figured there would be no point in promoting the plugin.

But who knew that handshake would be a good idea?

In the end, it created synergy with CocoaTalk and increased its market share in the US market to 10%.

‘shit.’

I cursed inwardly, but nothing changed.

“Are you ready to help?”

“Yes, Mr. Chairman, I am just waiting for your confirmation.”

“great.”

That’s why Inex’s Korean service boldly excluded CocoaTalk. One mistake is enough.

Instead, we decided to apply it to the help portal search box.

This is the so-called interactive search box.

The goal isn’t just to fail.

‘Even when less than ten thousand Cocoa employees used it, so many royalties were paid out, so what if it was used in a portal search window with a market share of around 10%?’

Every time you use it, you get royalties. How much does that cost? It’s exciting to think about.

“Then please prepare to open it right after the Lunar New Year holiday. And don’t forget to send Lunar New Year gifts to those who are doing the closed beta.”

I continued.

‘In Korea, please······.’

It had to fall. It was the last remaining bastion.

* * *

Lee Chung-jae quietly turned off the TV.

‘You’re doing well.’

It’s been a few years since I’ve been living leisurely as a wild man in Jeju Island. During that time, I’ve been working hard on incubation. I’ve grown several startups into medium-sized companies.

First, ‘Joe’s Car’.

Joe is his English name.

His eponymous carsharing startup has become the number one company with thousands of carsharing points in Seoul alone.

There were many other apps as well. They developed good apps like ‘Noljaya’ and ‘Tumblr’.

But that was it.

Cocoa was on a different level.

Cocoa’s Sai and MJS dominated the Super Bowl halftime show. It was a heart-pounding, hot performance with global star Justin Timberlake.

Thanks to that, a corner of my heart became empty again. The old glory kept coming back to me.

‘Would things have been different if Help had come to his senses sooner?’

The chief secretary came in.

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“Mr. Chairman, our guests have arrived. They are waiting in the reception room.”

“Okay, I’ll be there soon.”

To him, Lee Chung-jae was still the chairman.

Of course, he was the chairman. He was the chairman of the incubating group he created.

But that’s not what the director really meant.

He wasn’t stupid enough not to understand that. He sat up with a bitter laugh.

“Welcome, everyone.”

“Mr. Chairman, how have you been?”

Some people got up.

“President Hong Jeong-tae, it’s been a while. I’ve heard that Cocoa Cloud is making amazing progress every year.”

“CEO Gil Jun-gyu, our help, haha, I’m sorry about this. I bet it was really hard leading the way for Cocoa Help.”

I gave some advice like an adult and sat down.

“Happy New Year, sir.”

Hong Jeong-tae, CEO of Cocoa Cloud, and Gil Jun-gyu, CEO of Dohwe Corporation, visited their old boss, Lee Chung-jae, to celebrate the new year. It was the least they could do to serve their elders.

But there was another reason.

“First of all, this.”

President Gil handed over the documents.

“What is this?”

“Didn’t you participate in the closed beta of our help portal ‘INEX’ last time? This is a small gift from Chairman Kang Si-Hyeon.”

As expected, Lee Chung-jae handed the document over to the chief secretary.

“Please take care of it.”

“Yes, I understand.”

“Please tell Chairman Kang that I’m grateful. I feel like I owe him more than he deserves. I’m sorry.”

“It’s not worth it. How dare you.”

Hong Jeong-tae answered.

“I’m sorry for not being able to treat you so well, dear guest. Could you please wait a moment, as another guest is due to arrive?”

At that very moment, the chief secretary, who had just returned from leaving documents in the office, relayed the news from outside.

“This is Chairman Lee Seok-hwan of Pangku. He just arrived.”

Lee Seok-hwan, who came to Jeju Island to celebrate the completion of the second fulfillment center on Jeju Island, visited Lee Chung-jae’s house.

It was Lunar New Year.

‘It’s the same here.’

He was guided to the reception room. Lee Chung-jae was waiting for him.

“Sorry I’m late.”

“I’m sorry. Please sit down quickly. Please say hello to the two people here.”

The two people in the seats were Hong Jeong-tae and Gil Jun-gyu from Cocoa. Lee Seok-hwan also knew them well. The three people who exchanged New Year’s greetings sat down.

Lee Chung-jae opened his mouth.

“I am deeply moved to be with these three people.”

All three of us know. This atmosphere right now is one of reminiscence.

“Do you know why I named my company Help?”

No one answered.

“To help the world. Through the Internet.”

“······.”

“But I failed. Despite the name of help, I never helped the world. Rather, the world helped me. Maybe that’s what I wanted. I’m so embarrassed. Hehe.”

“I’m sorry to say this.”

Gil Jun-gyu lowered his head helplessly. It didn’t matter now, but at one time, Lee Chung-jae was his hero.

“This is nothing to be ashamed of, Mr. Gil.”

Lee Chung-jae waved his hand.

“The help is much different now. Thanks to Mr. Gil. Just the ‘INEX’ conversational search box is one example. It will definitely help the world. I’ve finally earned my name. It’s really been ‘helpful.’ It was only after I left.”

“······Chairman.”

“It’s okay. I’m happy.”

He recalled old times.

“I remember the day I first met Mr. Kang Si-hyeon of Cocoa. I knew from then that this day would come. Mr. Lee Seok-hwan will remember. He was the one who first introduced me to Chairman Kang.”

This time, Lee Seok-hwan lowered his head.

“In that sense, Mr. Lee Seok-hwan, I have something to tell you.”

* * *

The Lunar New Year has passed. It is now March.

‘Help again.’

Got the job done.

Thanks to the Inex service, search volumes have increased day by day. Royalty spending has doubled and tripled.

[Help Portal, Conversational Search Service ‘iNex 1.0’ Equipped! ······ 2nd Week, Portal Share 10.3% → 15.3% ‘Jump!’]

[ Naver, Help Rising Trend Alert Activated. ······ ‘We are also developing a chatbot service that surpasses Inex, please wait.’ ]

‘It’s good, but I secretly feel bad.’

I thought to myself.

As soon as the Lunar New Year holiday passed, I had a meeting with Vice Chairman Seong Sam Lee Yong-jae.

“I enjoyed the Super Bowl commercial. It had nearly twice the viewership ratings of our Sungsam commercial.”

He gave a congratulatory speech with a sad smile.

They invited me, saying that they benefited from the cocoa buzz because our Cocoa Inex advertisement was aired back-to-back with the Sungsam Electronics advertisement.

If that was the only reason, I would have refused.

When I said that, he said he would pay back the debt he owed me for the plane the other day. I couldn’t just refuse.

‘You don’t have to pay it back······.’

I was dissatisfied, but I endured it. That’s just how the world is.

He started small talk by talking about baseball. He started complaining about how Cocoa stole Sharon’s Kang Ho-min, who was being eyed by Seongsam Puma.

Even the Seongsam Front laughed bitterly, saying that there was no way to buy a player worth 8 billion won for 20 or 30 billion won.

Then he straightened his shoulders and said.

“By the way, now in 2018, the two of us have become the two leading companies in Korea. Cocoa and our Seongsam. This event is also a celebration of that.”

What the heck?

“There’s a phoenix······.”

Phoenix is ​​a semiconductor manufacturing company with a market cap of 50 trillion. Of course, unfortunately, it is smaller than my asset size.

But that’s something no one knows.

How did you know? I waited anxiously for Lee Yong-jae to speak next.

“Our Seongsam Economic Research Institute analyzed that if cocoa is listed, it will surpass that level. Of course, Chairman Kang is fully aware of this.”

“······okay.”

It was fortunate that I didn’t know, but did you really want to meet me to pickle me? I suppressed my anger inside.

But Lee Yong-jae said something unexpected.

“The reason we made this space is not just for other celebrations.”

“Then what other reasons are there?”

He smiled at my question and continued speaking.

“I’m talking about the Tesla Gigafactory project to be built in Korea. Our Seongsam Mulsan construction division would like to win the contract. If you do so, we can provide something in return. For example, pre-installing CocoaTalk on the global model of the Stella phone that is being released this time······.”

What is this guy talking about all of a sudden?

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