The Chaebol Who Flies From Space - Chapter 34
Only Noblemtl
34. Emma Brown (2)
[Master, it was dark under the lamp.]
“Emma Brown······. Find out how much the company is worth. And how much it would cost if it were acquired.”
[It won’t cost a lot of money. If it were normal, it would cost about $1.5 billion, but since it’s almost on the edge right now, if you take over the whole thing, it would cost at most $300 million to $500 million. The price offered by other companies is $200 million.]
“That’s a huge ask of $200 million. Isn’t that a reasonable price to pay now that the company is having a hard time?”
I needed help acquiring Emma’s company. I met her at the hotel’s coffee shop.
It’s good to be the talk of the town, but that’s about it.
Jamie didn’t even care.
“Are the number of people attending a party always the same?”
The number of attendees to Jamie’s parties varied from day to day.
“I guess it’s similar. I don’t invite just anyone. It’s not fancy, and I think it’s just a gathering of people I know who can chat and hang out, so I don’t feel any pressure.”
The gathering started when Jamie started calling his close friends over for the winter holidays.
Because they liked the scenery of Miami Beach, Jamie’s friends followed him and settled down nearby, and regular meetings began.
When difficulties arise for one another, we help each other out, and when we reach a certain position, we can easily discuss concerns that we cannot share with others.
“Difficult? What kind of difficult thing?”
“There are many different types. As you go through life, you experience a lot of different things. It’s about giving strength to each other.”
Among my friends, there are lawyers and doctors.
“We’ll need a white knight.”
“White Knight? What’s that?”
“A white knight who will help Emma with her financial difficulties.”
“You will come out?”
“We can’t let the others take over. If we can get a half-share, we have to keep the management team led by people Emma likes. We can keep the identity as it is now.”
“It must cost a lot of money. Do you have that kind of money? I know you have a lot of money since you’re investing in Valentina’s film, but Emma’s company is a different size.”
Jamie could hardly believe that I was that rich.
I was only able to gain her trust after showing her the articles I had appeared in and the company’s sales and operating profit data on the laptop I brought.
At that time, the English material I had prepared for the company’s IR was of great help.
“I looked for it too, but I couldn’t find any information. I found on the Internet that the company you acquired was in trouble, but the rest of it wasn’t in English, so I couldn’t read it. But your company is really doing well? I heard your annual profit is over 1 billion dollars.”
“This is last year’s data. This year’s revenue will more than double.”
“It’s really going well. As you said, there should be no problem in taking over Emma’s company.”
The richest person to have ever attended the meeting was Emma.
Although she created her own fashion company and achieved great commercial success, she was still a tempting prey to hyenas.
“If you go around like this, you’ll be popular?”
I started wearing the clothes she had decorated for me and I started getting attention from women. For a while, I was strictly prohibited from wearing shorts to the beach and even if I wore comfortable slippers, I had to wear only the brands she had specified.
There were quite a few paparazzi following her around, so I ended up getting a lot of pictures taken of me.
“What good is being popular? No girl approaches me because I hang out with you.”
“That’s why I’m stuck here like this.”
Jamie spoke so quietly that I couldn’t hear him clearly.
“Why are you talking so loudly? If you speak so quietly, I won’t be able to hear you.”
Jamie smiled at my words.
“If you didn’t hear it, that’s fine.”
The atmosphere was a little strange, but I just let it go.
My routine was to relax at the hotel during the day and meet Jamie’s friends at night.
While I was talking about Ariel and Emma Brown at the hotel, I got a call from home. It was my younger sister, Jeongyeon.
– Brother, are you dating Jamie?
“What nonsense is that?”
– There’s a picture of you and Jamie hanging out in the paper? Mom’s going crazy right now. She’s asking if I’m seeing my blue-eyed daughter-in-law.
I was dumbfounded by my younger sister’s fuss.
“We hang out together because we’re college friends that I met by chance. There are times when I need help with things. We’ll hang out together for a few days. Tell your mother that too. She won’t have any expectations.”
– Hehe, it’s Jamie, Jamie. Mom~ They’re college friends! If you do well, Mom, I’ll have a daughter-in-law who’s a Hollywood actress.
I could clearly hear my mother talking next to me.
“We’re not dating, we’re just friends from college.”
– I don’t know! It all starts like that. Mom told me that the two of you look good together in the picture.”
Jeongyeon unilaterally hung up the phone. She had no intention of listening to me from the beginning. She just sat there blankly on the phone, barely coming to her senses.
“This is really ridiculous. Ariel, continue doing what you were doing.”
[Emma Brown has been gaining popularity in the New York area for targeting the middle ground between high fashion and middle-of-the-road fashion until last year.
It created a sensation by targeting the younger generation who perceive high-priced high fashion as old people’s fashion, and its main customers are professional women in their 20s and 30s.
Sales were $120 million and operating profit was $24 million. ]
“How about product concept?”
[There is a fashion section, a sunglasses and miscellaneous goods section, and a newly launched perfume section, but most of the sales come from fashion. The rest have small or minimal sales.]
It was a common development.
It has become commonplace in the fashion industry for commercially successful designers to sell their companies to renowned European haute couture houses.
The problem is that Emma has no intention of doing that.
The company’s liquidity dried up as it aggressively expanded and marketed its facilities for expansion.
To solve the liquidity problem, they need to borrow money from banks, but the big fashion companies are secretly obstructing the acquisition.
The battle between small fashion companies and large luxury empires is one-sided.
“How much money do you need?”
[How much equity do you want?]
“Half, anything more is greed.”
For small companies, half is the size I want to acquire, and for large companies, 25% is the size I want to acquire.
As I’ve experienced through numerous acquisitions and mergers, that level of detail usually produces the best results.
It was also good to continue the cooperative relationship for the success of the business without dampening the entrepreneur’s motivation.
When I told Jamie I wanted to buy some of Emma’s shares, she recommended someone who could help.
“You’re investing in Emma’s business? If it’s for the acquisition, Stella would be a good choice.”
“Are you a group friend?”
“No, he’s just a poor partner lawyer who’s so busy that he doesn’t even have time to come here for a vacation.”
“Then how do you know each other?”
“She’s my sister. My real sister. Don’t you remember?”
Now that I think about it, I remember that Jamie has an older sister. We were too busy to see each other often, but we would have dinner together once or twice a month at her sister’s house.
Unlike Jamie’s glamorous appearance as an actress, she was a career woman with a very cold appearance.
“Was Stella a lawyer? It was so long ago that I completely forgot.”
“Isn’t that too much! My sister still talks about you sometimes. How come you don’t contact me at all?”
According to my memory, I was so scared that I cut off contact. Since I am an introvert by nature and do not like to be assertive, I did not have many close friends around me.
While I was attending graduate school, I had absolutely no free time.
But now he’s completely changed.
“······. I didn’t have much time during my graduate school days. And because you became so successful, it was hard to keep in touch.”
The movie that Jamie appeared in after graduating from college became a so-called blockbuster hit.
He rose to stardom after the film, produced with a small investment, became a huge commercial success worldwide, and his career continued to grow.
He was now one of Hollywood’s leading actors.
It was understandable that his younger sister Jeongyeon was furious at the fact that Jamie was friends with her.
“I’ll convince Emma. I’ll also make sure you don’t have any ill intentions. If things continue this way, it’s only a matter of time before she loses the company.”
Paying $300 million for a half stake in a company struggling with financial problems was a very generous offer.
It is a lifeline from heaven to those in trouble.
The question is whether you can trust the person who threw the rope.
Things started to move a little faster with Jamie helping to convince Emma, but Emma was reluctant to give up her stake.
“Oh, Emma, you said you had a hard time with money.”
“Well, I’m not giving my stake to anyone. Jamie, it’s strange that you’re being so proactive.”
“That would be true! I heard the bank you were talking to turned you down.”
“But I will never hand over my shares, no matter what. Jamie, I have seen many seniors who have handed over their company shares and regretted it. This time, I am asking for half. If I hand it over, it will no longer be my company.”
Emma’s insistence on not handing over her stake to others was clear.
It’s not the first time I’ve seen a company go bankrupt after transferring shares.
At first, he said he would not interfere with management, but later he would often change his words.
Didn’t the respected Yves Saint Laurent also suffer greatly because of his contract with Dior?
Moreover, I had even less faith in the investor because he was from Korea.
Jamie, who had been helping her, raised both hands when he realized that Emma was quite stubborn.
I could have easily drifted apart from Emma, who had been my good friend.
We had a meeting to make a final decision. Unlike before, we rented a conference room at a hotel.
“What is this? I wonder where it was made. It smells really good.”
“Just wait a moment.”
The perfume I created during the day in preparation to convince her was unique.
It was strong and not heavy, but light and gorgeous.
The scent, mainly lavender, came on lightly at first, then subsided and gave a small thud to my head.
I didn’t try to convince her with words anymore.
Just wait.
As time went by, Emma realized that the perfume I had brought was not an ordinary one, and she couldn’t stand it any longer.
The perfumes I create give me a shock over time.
The name of the perfume I created by my own hands is Time Shock, and the series gained cult popularity upon its release, and was a long-running hit even in the space age.
SNTP, which created the product, was reborn as a space company in an instant.
After the patent expired, everyone started making it, so you can smell a similar scent everywhere.
It has been a bestseller for over a hundred years.
The best-seller of the future, which was incomparably advanced compared to Earth in terms of material abundance, was the TimeShock A25, which was overwhelmingly popular among young women.
This is exactly in line with the consumers who love Emma’s fashion.
In my head, or rather in Ariel’s memory storage device, the scents of perfumes that were popular in the space age were still intact.
Perfumers who showed signs of genius inevitably wanted to work for big companies like Chanel or Bulgari, and did not try to work for companies that were just starting to make a name for themselves like Emma.
She ran around here and there trying to launch a perfume with her own name, but couldn’t find a perfumer she liked.
But the perfume she just encountered was a product that completely brought out her dreams.
“Who made this?”
I didn’t give an answer to the excited Emma.
“Moltz, no, if it was him, it would have been a little more oceanic. Natalie, she would have described it as a little more dry. Who the hell is that? Oh my god, how can they make this scent?”
The names of world-renowned perfumers rolled out of her mouth.
I just sat there in silence, watching her get excited and go wild.
“You steered this? Really?”
I couldn’t quite believe that I was steering.
I had never heard of an Asian perfumer with my name before, so I showed her the liquor I had made.
“How about this? It’s a liquor I made myself by hand.”
The legendary ‘Maehrt’ liquor, taken out of the bag, revealed its noble fragrance.