The Healing Life of a Music Genius - Chapter 169
Only Noblemtl
169 A certain senior
* * *
Sunny Delight.
A candy brand that has been loved by Americans for over 50 years.
It was no exaggeration to say that ⌜SD Food⌟ made a mark in the American confectionery industry with this one product.
Right after its launch, Sunny Delight was loved by people of all ages and genders for its sweet and refreshing taste, and became very popular around the world.
⌜SD Food⌟ hoped that Sunny Delight would be not just a candy, but a tool to create memories, spread happiness, and connect people.
The taste of sweet candy that I first tasted when I was a child and went to the supermarket with my parents.
I remember the time when I used rock-paper-scissors with my friend to choose a candy flavor and eat it.
⌜SD Food⌟ wanted customers to feel happy through Sunny Delight.
So, I always kept that in mind when running advertisements.
Advertising storyboards that bring back memories and music that gives off warmth were always given top priority.
And it was the same this time too.
“MJ’s music was ultimately chosen. “I think we received about 20 songs this time?”
“There are exactly 22 songs. Among them, MJ’s song was overwhelming. “It matched the storyboard and the atmosphere exactly.”
“that’s right. It was really amazing. MJ might be someone who has raised children. This song, especially, has a melody that would be good for children to hear. Cute. “Because it’s lovely too.”
“It’s a song that naturally makes you smile. “I was a little disappointed when my request to ⌜Get back⌟ was rejected, but it may have turned out for the better.”
“I know. Thanks to this, a song that really fits Sunny Delight was created.”
⌜SD Food⌟ commissioned advertising music from various artists this time.
In addition, several artists were asked to use songs that were already popular for commercial music.
When ⌜Get back⌟ had just appeared on Billboard, I contacted ⌜DreamSounds⌟ to see the potential and wanted to use ⌜Get back⌟’s warm melody, but unfortunately they immediately turned me down.
Just in case, I asked composer MJ if he could make an OST, and that song was ultimately selected.
“But MJ, are you really a new composer? “If you have this level of skill, I would believe you are mid-level.”
“It is known that he has been active in Korea for about a year. However, I think this is our first time entering the United States.”
“Then he’s actually a rookie. Maybe you could call him a genius. “This is because a composer who has just set foot in the United States has surpassed the music of ‘professional producers of commercial music’ who have been flying and crawling here for 10 years.”
The middle-aged woman in charge of Sunny Delight’s marketing tried playing MJ’s song again while talking with an employee.
A melody that reminds me of my childhood, sharing snacks with my family.
It was a song that made me smile even though I had already listened to it dozens of times.
“It’s definitely amazing. “It’s an addictive melody, so it’s perfect for advertising music.”
“Then, can I tell ⌜DreamSounds⌟ that there are no changes to be made?”
“okay. I think it would be better like this. If I try to do more with the arrangement, it will only end up being sloppy. “This is usually the case with songs that are complete.”
“All right. “Then we will notify you accordingly.”
“really. How is ⌜Get back⌟ going? Are you still cruising?”
“I understand that it is currently ranked 19th in the HOT 100. “I don’t think it will chart out on Billboard for some time.”
“look. I did that, right? It’s a good song. Thanks to that, I got to work with an interesting composer this time. “You didn’t even see your face once in our direction, right?”
“yes. All I heard from ⌜DreamSounds⌟ was that it was difficult. They said MJ is in another country. “It’s probably Korea.”
“Then the gift is delivered through ⌜DreamSounds⌟. “What about the guarantee payment?”
“I sent it to ⌜DreamSounds⌟ this morning as scheduled.”
“Good job. The song was good, and the guarantee was reasonable. “I hope we continue to work together.”
“If the results are good after running the advertisement… I will send a separate letter to ⌜DreamSounds⌟.”
“okay. We’ll just have to wait and see. “Let’s start off by finishing well.”
⌜SD Food⌟ immediately began filming the advertisement.
Since all preparations except for the advertising music had been completed, the execution of the advertising proceeded smoothly.
After some time.
The day Sunny Delight’s advertisement was first released.
Some people who saw the advertising video on social media began leaving comments on Sunny Delight’s official NewTube channel.
They said the commercial and the song were really good.
* * *
Inside a dark room.
A girl finds an old music box in a drawer.
The child thinks for a moment and then winds up the music box.
Beautiful music soon began to flow.
The music began to brighten the world.
The walls turned rainbow colors, and the floor began to fill up with candy.
Friends who come to the child’s room after playing outside are amazed by the strange phenomenon and share candy together.
They have fun dancing, joking, and playing games.
There is a close-up of the music box’s mainspring and the song slowly stops.
That time when a slow-flowing melody instead expresses a bit of regret.
The girl returns to reality.
In fact, the mother, who was a girl and already over 30 years old, smiled brightly at her child.
Listening to a song I heard there before with my child.
He shares the candy he tasted there with his child and smiles the same way he did back then.
An advertising video conducted without any dialogue.
This video, made up of only beautiful music and great acting by the actors, brought smiles to people’s faces.
Wow! Is this Sunny Delight commercial a hit?
ㄴ The direction and the song fit perfectly. I’m touched ㅠㅠ
B Hey. Emotions explode.
ㄴ My heart feels warm for the first time in a long time. good night······.
What is it? Why on earth is commercial music so good?
ㄴ I seem to be more immersed in the video because of the music.
ㄴWhose song is it? Is this an original song?
B Well. I’m not sure?
These questions are just a moment away.
People who checked the information in the ‘Sunny Delight’ official NewTube More section were able to quickly confirm who the composer was.
ㄴ MJ? Rolling Stones Mick Jagger?
No way lol
ㄴ I looked and it was the composer who created ⌜Get back⌟. The filmography has also been updated on ⌜DreamSounds⌟.
B Hey. He seems like a composer who makes some pretty good songs. I heard he is a Korean composer. Is he a famous artist in Korea?
ㄴ ㅇㅇ That’s right. It’s already famous in Korea. I’ve been at the top in Korea for almost a year, and now I think I’m starting to work in the US.
ㄴ I also really enjoyed listening to ⌜Get back⌟, and it’s been really good for my ears these days.
ㄴ I didn’t know advertising music was this good.
ㄴ At this level, shouldn’t it be released as a separate song?
B Really.
ㄴ Haha! MJ is drunk! They are also doing well in the US. Is this Gukbbong?
ㄴ But this music is really good? The melody is so sweet. This is going to rot. lol
ㄴ ㄹㅇ Even if I keep listening to it, I never get tired of it.
ㄴ First, I’m going to buy Sunny Delight.
B Me too.
ㄴ First of all, I heard that the lemon flavor is the truth.
ㄴ ㅇㅈ Lemon Sunny Delight is the most delicious.
Comments on NewTube videos, which were initially mainly in English, soon started to appear in Korean as well.
Starting with SNS, Sunny Delight advertisements gradually began to appear on American TV.
Although sales did not suddenly double or triple due to this advertisement, I received an email from ⌜SD Food⌟ saying that sales had increased ‘significantly’.
Director Grant contacted me right away.
According to rumors, sales have increased by about 20%.
He also said that sales would likely improve after Sunny Delight’s new product is released.
The next day, a box arrived at my house.
Box delivered by ⌜SD Food⌟ and sent by ⌜DreamSounds⌟.
Inside it…
“wow! It’s full of candy! brother! “It’s awesome!”
It was full of new products from Sunny Delight that hadn’t even been released yet.
Su-yeon didn’t even ask me for a piece of candy, but unconsciously stuck out her tongue.
I picked up a Sunny Delight lime flavor and handed it to Suyeon.
“As a longtime consumer of Sunny Delight, I would like to ask for your honest evaluation.”
“oh! “If that’s the case, I won’t decline.”
Suyeon smiled slightly and took the candy from me and put it on.
Suyeon, who immediately frowned, answered while trembling.
“sour! “It’s stronger than the taste of lemon!”
“Then it’s not that good?”
“by the way······.”
Suyeon stuck her thumb out to me.
“It’s so delicious! This tastes good. “Do you want to try one too?”
“Is that so?”
My brother and sister shared Sunny Delight, just like the storyboard in the commercial.
Then, we watched the advertisement posted on NewTube again.
That evening, several notifications rang on my phone.
The check that Jack Walker gave me as an incentive to ⌜Get back⌟ was deposited into my bank account through ⌜Moongwang⌟.
The advertising guarantee received from ⌜SD Food⌟ was deposited by ⌜DreamSounds⌟.
That’s too much money for me.
So I asked my father if he needed a new car, but he was immediately rejected.
“done. “The car runs well now.”
“You’ve already been riding for over 7 years. “I think it would be a good idea to change it now.”
“Dad, it’s okay if Seojin doesn’t have money. So save that money well. Do what you want, buy what you want. “That’s enough for me.”
I tried changing the target once, but that also didn’t help.
“oh. “What kind of bag am I?”
“Mom, I heard luxury goods are trendy these days. “I looked it up on the Internet.”
“Tsk tsk. What on earth is Mom going to hear from you, Seojin? Even without her mother, she has lived well so far. And she knows that she’s not the kind of mother who would want that from her son, right?”
“······ That’s true.”
“Then let’s buy something delicious next time. There is a rumor that a good restaurant has opened in Saebom-dong. “That’s enough.”
“all right.”
So, finally, I asked the youngest member of my family a question.
“Suyeon.”
“huh?”
“How about you buy Suyeon a smartphone? From what my brother saw, he seemed to be in need for a long time. “You always had trouble calling your mom, dad, and brother.”
“Umm… no. I’m fine. I’m still young. Even if I don’t have a smartphone, I have an older brother… “It’s nothing.”
“okay?”
Suyeon is nodding her head but clumsily crossing her fingers.
I may not know other people, but I felt like I could persuade Suyeon at least.
So the next day, I stopped by a large supermarket with my parents to buy a cell phone for Suyeon.
With the latest and best model.
And with the same smartphone.
‘Everyone’ in my family changed their cell phones.
Even my parents, who were against it at first, gave in to my persuasion by saying, ‘Be with your family.’
Soo-yeon, who consistently refused…
“Kyaa! brother! thank you! I got a smartphone! You can make calls now! You can find out things you don’t know! I can even make a video call with Emma by myself. “It’s awesome!”
He jumped up and down and loved it.
“Suyeon, yesterday you said it’s okay to not have a smartphone?”
“Well, that is…!”
Suyeon thought for a moment and then answered.
“Whew. I guess people’s minds change from day to day. “Actually, it might be better because my brother bought me a smartphone.”
“I mean.”
“Really! And from now on, I promise. As my brother said, I decided not to use my smartphone for too long. “I will only spend as much as I promised you.”
“ruler. Then promise.”
“okay. “Oppa, let’s hang our little fingers~”
After making an unbreakable(?) promise to Soo-yeon.
After Suyeon, who was using a smartphone for the first time, completed the activation of her mobile carrier.
Suyeon walked all the way and the first thing she did was call me.
– hello?
“yes. hello.”
– Ahem! Can you hear me well? I’m Suyeon.
“huh. “I can hear you well.”
– Hi-Hi. Thank you for the gift today. After all, I only have an older brother.
“It was nothing.”
– So, should I tell you a secret?
“secret?”
– huh. You saved our family number on this smartphone a little while ago. actually······. My brother is number 1, not my mom. I changed the speed dial slightly.
“Tsk tsk. “Then what about mom and dad?”
– Numbers 2 and 3. Please note that this is a secret. You both might get upset.
“Do you really think so?”
– maybe······. oh! mom. Oh, it’s nothing! mom. You clearly didn’t hear well… Ah! To me, number 1 will always be mom, right?
It was Suyeon who was bickering with her mother from afar.
My family visited a Chinese restaurant in Saebom-dong to celebrate the success of ⌜Get back⌟ and the selection of music for the advertisement.
Sweet and sour pork, black bean noodles, jjambbong, and fried rice.
In some ways, I ordered what might be the most basic menu item at a Chinese restaurant and enjoyed it.
Suyeon pats her bulging stomach.
Mother wiping the black bean paste from around Suyeon’s mouth.
Even though it was a meal I had planned to buy, my father secretly paid for it first, saying congratulations.
My family finished eating and went out.
The day was slightly dark.
Suyeon took out candy from the bear bag and distributed it to each family member.
Sweet and sour Sunny Delight.
My family held the candy in our mouths one by one.
Side by side, one by one, holding hands.
I walked home slowly.
* * *
I visited Hankuk University the day before the start of school and signed a document to participate in the Queen Elisabeth Competition with Professor Yuhan Kang.
With this, I became the youngest participant in the history of the Queen Elisabeth Competition.
A title that may feel a little grandiose.
But it didn’t seem like it would take that long for the rumor to spread.
After winning Ettlingen and two big performances, more people than I thought were interested in me.
.
.
.
In the folk tale, when a new year is about to begin.
“hey. “I heard there is one person among our seniors who is ridiculous?”
“I heard they already performed at Carnegie Hall. “I heard it’s not a joke?”
“What about European collaborations? “I also saw an article saying that Conductor Hoffman was keeping an eye on it.”
“I heard you’re studying with Professor Yuhan Kang?”
“Pianist Laurent gave it high praise.”
“They said I went from folktale to senior all year long. “I heard that even teachers can’t mess around.”
“I heard there is an agency there too. “The power there is no joke.”
“Maybe if we get caught, it will be over?”
“He must be a very scary person.”
“People say they make people cry often.”
“that’s right. And Saebom-dong… is he immortal? “They said so.”
“You’re crazy…”
“You have to be careful.”
The young children who were just about to enter their first year of middle school were very nervous due to rumors of some kind of monster(?) senior.