The technological empire begins with polymer materials - Chapter 25: Order fair, giants gathered!
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- The technological empire begins with polymer materials
- Chapter 25: Order fair, giants gathered!
On an ordinary Tuesday in mid-September, the convention center was packed with people.
Gao Yuan and Xu Qingzhou arrived a little late. When they entered the hall, they were immediately shocked by the number of people present. It was so densely packed that there must be thousands of people at least.
On several counters in the convention and exhibition center, Kunlun Company’s new product X2 fiber was displayed, as well as very simple printed leaflets. Merchants were holding the leaflets and reading them carefully.
“Why are there so many people?” After Gao Yuan found Cao Feiyu, he asked in surprise: “Didn’t you say that only two hundred invitations were sent out?”
Cao Feiyu wiped the sweat from his forehead and said: “Many merchants who were not invited came to us after hearing the news. We open the door for business, and everyone who comes is a guest. We cannot keep them out.” Bar.”
This is true, Gao Yuan nodded slightly.
Cao Feiyu added: “Let’s adapt to the situation later. Our country is a giant that accounts for more than 50% of the global clothing, footwear and hats market. The demand for raw materials is huge. What I am most worried about now is the production capacity of Chaoda chemical fiber. question.”
Gao Yuan knew that his partner, Chaoda, was only a medium-sized private enterprise and would not be able to cope with extreme situations such as an explosion of orders.
However, as of now, we can only adapt to circumstances. Although there are many customers now, they may not place large-scale orders. After all, it is already mid-September, and the autumn and winter models of large clothing companies have already been put on the shelves.
Gao Yuan asked the staff at the convention and exhibition center for a microphone, and asked them to turn on the broadcast system. He came to the stage and coughed twice.
“Welcome to our order meeting, I am Gao Yuan, the person in charge of Kunlun Company…”
“He is Gao Yuan!?”
“So young? You’re not still a student, are you?”
“Is this the person who invented the X series of super fibers?”
“It’s true that appearances are not what they look like. This little brother has achieved so much at such a young age. It’s awesome!”
After Gao Yuan introduced himself and said a few words of welcome, the audience exploded with a bang.
Until now, no one knows Gao Yuan’s name. It is no exaggeration to say that he is a legend in the chemical fiber and textile industry.
However, who could have imagined that this new legendary king in the field of chemical fiber is actually only 21 years old. He wears a white shirt and has a neat hairstyle. He looks like a college student. He is really too young.
However, it was such a seemingly ordinary young man who invented super chemical fiber technology that could go down in history.
X1 type quick-drying fiber breaks the monopoly of international giant DuPont and has explosive performance! The price/performance ratio is unparalleled!
Several fast fashion companies that use this technology are selling like crazy in Europe, and they are frantically raiding the doors of Zara and H.M.
This scene, this wild momentum, would have been unthinkable in the past!
Chinese manufacturers, which have never had an advantage in brand marketing, have they ever been so arrogant?
Now that autumn is getting stronger in Europe, they have moved to Latin America and Southeast Asia, where the climate is hot, and have also achieved amazing results.
Why can this small-scale order fair gather so many merchants from all over the country?
Quite simply, because of the money-making effect and word-of-mouth communication.
In fact, so far, Gaoyuan has only a dozen real customers, all of which are companies focusing on overseas fast fashion.
But it is these companies that no one knows in China, sweeping across Europe and creating a wave of devastating momentum!
Many European purchasing agents began to switch exports to domestic sales, and mailed Xiyin and Universal clothes to China. There was no other way. Xiyin Group was strong externally and weak internally. There was not even a store in the country, and even if you wanted to buy it, you couldn’t buy it.
What makes peers even more jealous is that the image of these companies that cooperate with Gaoyuan has improved by leaps and bounds. Now who dares to say that Xiyin Group is engaged in cheap fast fashion? They have already transformed and are truly high-tech fast fashion companies!
Of course, this is not a good thing for Boss Xu of Xiyin Group right now.
Look around, Weiqiao, Shenzhou, Chenfeng, Hailan, Shanshan, Ruyi, Sunshine, Jifa, Lutai, Dayang, Li Ning…all the giants ranked in the domestic rankings are here!
It is these companies that people know or don’t know that produce 60% of the world’s textiles every year!
From a pair of tiny stockings to a custom-made suit that costs tens of thousands of yuan, you think it is a world-famous brand, but in fact it is still made in China. However, our textile and clothing companies are faced with a very embarrassing fact that they do not know how to make brands…
For example, the world’s largest sportswear OEM group is China’s Shenzhou International, Hong Kong stock code 02013. The Nike, Adidas, and Uniqlo you buy are most likely manufactured by this company.
However, most people don’t know that in addition to OEM for Nike, Shenzhou International also has its own brand called Mawei Clothing.
So the question is, since it can OEM for international clothing giants, Shenzhou International’s management and manufacturing level must not be the same. Its own brand should be selling well, right?
The answer is wrong.
Not only is it wrong, it is simply wrong!
Mawei Clothing has been losing money since its establishment, and almost lost its pants!
In March 2019, Shenzhou International secretly shut down Mawei Clothing without saying a word.
Why don’t you say anything and turn it off secretly?
Because I really don’t have the shame to publicize it. Shenzhou International, the world’s number one sportswear OEM company with a market value of HK$160 billion, set up its own brand and even lost money to the point that even his grandma didn’t recognize it. It’s really shameless to tell the outside world. explain.
And this situation is by no means unique.
Dayang Chuangshi is the world’s largest OEM group for suits and women’s professional wear. The quality of their products is so good that they can OEM for Zegna, Armani, MS, Macys, Pu0026amp;C, and Aoki, but their own brands Woolen cloth.
Who has heard of TRANDS?
YOUSOKU Who has heard of it?
Standing on the stage, Gao Yuan looked around and saw the faces of his compatriots. Their eyes were all full of fervent hope.
Hope comes from the late summer offensive starting in August!
Because of Gao Yuan’s persistence, several Chinese fast fashion companies that were originally at a competitive disadvantage have reached an unprecedented climax and created a sense of oppression!
The cost of publicity was high. Although I didn’t earn much money, I earned face!
After all, that is Europe, the home base of the global textile and apparel industry giants! The opponent’s doorstep!
That’s why Kunlun Company held an ordering meeting today, and domestic giants came unexpectedly and gathered in Jiangnan. This is a typical word-of-mouth effect.
Facing too many industry leaders, Gao Yuan stood slightly nervous on the stage.
But he quickly regained his composure, and with an unexpected opening, he said with a smile: “Unconsciously, the world we live in has been completely changed.”
“Don’t be naive, how can things be so simple?”
“Make no mistake, no one, no business, can stay out of this.”
At this point, Gao Yuan suddenly raised the corners of his mouth and smiled.
“When I first came to the convention and exhibition center, I was shocked to see so many people. To be honest, I was shocked.” Gao Yuan joked, “But I soon figured out why everyone came.”
“It’s very simple. We are all smart people. We know that our company cannot survive alone in this huge torrent, so we are full of a sense of crisis.”
“In the past, you supplied OEM products to European and American companies, but now, the war has begun. They have invested heavily in Southeast Asia to cultivate OEM companies, just to one day replace you.”
“This is not alarmist, because no one in this world is truly irreplaceable. No matter who is missing, the sun will rise tomorrow as usual.”
“On August 3, 2020, Samsung’s last computer factory in China closed. Before that, they had withdrawn almost all businesses such as mobile phones, motherboards, TVs, etc.”
“It can be seen that even the highly integrated and technological electronics industry can all be moved to Vietnam. Those who say that international giants will die if they leave China are probably thinking too simply.”
“In this world, anyone can be replaced, it’s just a matter of time.”
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